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It will be worn on the players' left sleeves and remain on the shirt for as long as the club exists.
"By keeping the European Cup, we've joined an elite group which we'll remain part of forever," said chief executive Rick Parry.
"We'll have a permanent record of our status with the special UEFA badge on our shirt. Only those clubs who have kept the European Cup get this. From now on, every Liverpool jersey will have this logo.
"The only problem we've got with it is it's blue, but that's a small price to play for such a prestigious honour."